Jubilee Hotel
BRAND DEVELOPMENT
When given the opportunity to rebrand Fortitude Valley's historic Jubilee Hotel, we drew inspiration from its significant place in Brisbane’s architectural heritage. The iconic arched doors and windows of the building's facade are central to our design, anchored by a heritage palette of emerald green and antique brass. The 2022 restoration introduced a contemporary extension that complements the original 1887 structure, and our brand design aims to seamlessly blend the old with the new.