BRAND + PUBLICATION + DIGITAL
With the slogan "live the life you've always wanted", we designed a modern logo for this inner-city Brisbane development, with an open and easy-going approach.
The elegantly curved letterforms are evenly spaced to evoke tranquility. With a slightly extended x-height, the dot of the 'i' is mirrored on the 'm' to achieve a feeling of balance and harmony.
In addition to the visual identity, ALTR designed the development collateral, website and coordinated lifestyle and aerial photography.